Following is said by Miles Jacobson, Managing Director of Sports Interactive SEGA on their community web site, about pricing on steam (link): "Pricing is set by them, rather than us, although that sounds a bit odd.Will see if I can find out any info on it." News thanks to dammskog!
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Please sign this online petition if you want: 1€ is no 1$ , Give Europeans their old gameprices Not that online petitions actually mean something, but still lets make this big on the net.
As you know, the Steam Forums are being censored: And our main topic about the European currency is the main target of Volunteer Moderators team. Everything bad about Steam or Valve is being cut out. That's why I have decided to create our own place for discussion and latest news.