Just a few hours ago Valve issued a press release informing that they, starting September 5th, are going to sell non-game software on Steam. This follows shortly after revealing screenshots from the Steam mobile app leaked.
You can read the full press release below.
The Software titles coming to Steam range from creativity to productivity. Many of the launch titles will take advantage of popular Steamworks features, such as easy installation, automatic updating, and the ability to save your work to your personal Steam Cloud space so your files may travel with you.
More Software titles will be added in an ongoing fashion following the September 5th launch, and developers will be welcome to submit Software titles via Steam Greenlight.
“The 40 million gamers frequenting Steam are interested in more than playing games,” said Mark Richardson at Valve. “They have told us they would like to have more of their software on Steam, so this expansion is in response to those customer requests.”
I don’t know what to think about this. It may be a reaction to the imminent Windows 8-release that Gaben called a catastrophe, criticizing the built-in store, among other things.
I guess competition can never hurt..