Short article on Czech version of Eurogamer sites came with first few details. Here is translation by Mr. Google:

http://translate.google.cz/tra…..amp;swap=1

There are not many details, but purely European distribution + local versions of store (does it mean finally properly localized prices with some decrease to compete with retail?) sound good so far.

more links:
http://www.gamesindustry.biz/a…..-get-games

http://ddreview.5elements.net/…..-get-game/